Built for CPG, supplement, beverage + specialty brands

Find Verified Retail Buyers and Pitch Stores Faster

Pitch2Retail helps brands discover verified retail buyers, organize outreach, and scale wholesale growth — without spreadsheets or outdated databases.

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No credit card required Verified buyer database Cancel anytime
Pitches in active buyer review at
RONA Home Hardware The Keg BC Ferries London Drugs Windsor Plywood
Pitch2Retail product interface — campaign builder on the left and review queue with masked email addresses on the right

Above: campaign builder + review queue. Try it free →

6
Buyer reviews booked in pilot's first 30 days*
42%
Open rate (industry avg: 17%)*
14 min
Signup to first batch sent
$297
Cost of one new retail account

*Pilot brand internal data, May 2026. Industry benchmark: Mailchimp Q1 2025. Your results will vary based on brand, audience, and execution. Read the case study →

Everything you need, in one place.

No more juggling Apollo, Excel, Mailchimp, and a CRM. Pitch2Retail unifies sourcing, outreach, pipeline, and revenue attribution.

Verified retail buyer search interface — Apollo + Google Places preview before spending credits
Outreach automation — 3-touch sequence with reply intelligence classification
Retailer profile — RONA company details, buyer team, mission alignment, and recent campaigns
Pipeline CRM — 6-stage kanban from Sourced to Won, with revenue attribution
Revenue attribution dashboard — campaign ROI, attributed orders by retailer, 30-day chart

From signup to first pitch in 14 minutes

No sales call. No setup fee. Five steps and you're sending — or you walk away with no charge.

Brand profile setup

Tell us about your brand

Name, USP, products, who signs your emails. 90 seconds.

Sender setup

Connect your email

Gmail, Outlook, or your own domain. So pitches arrive from you.

Audience builder

Build an audience

Search by chain, industry+region, or city. Preview before spending Apollo credits.

Review queue

Generate, review, send

Pick a template, customize, generate the batch, review, send. Track replies.

▶ Watch how it works — 7 one-minute videos
📨 Sample buyer outreach

What an AI-drafted pitch actually looks like

No templates that scream "mail merge". No "I hope this email finds you well." Real, specific, buyer-relevant — drafted in seconds, sent only after you approve.

  • Subject line tested against a 200-pitch corpus for inbox placement
  • Personalized intro from the recipient's store + Apollo / Places data
  • Concrete value — operational benefit, not generic "amazing product"
  • Light, specific CTA — sample pack, not "jump on a call"
  • CASL footer + unsubscribe auto-included
See it in your inbox →
"
Existing outreach tools want $90K/year for a sales rep or 8+ hours per week of manual writing. Neither works for a small brand trying to land its first 5 retail buyers.
— The Pitch2Retail origin story

Built for small CPG brands fighting the same uphill battle

Pitch2Retail was built to solve a specific problem: small Canadian CPG brands trying to land RONA, Home Hardware, London Drugs, Whole Foods, and the like — without the cost of a full-time sales rep or the time-suck of writing 200 pitches by hand.

The core idea: find the right buyers, write personalized pitches in your voice, send from your own email, track replies. After it landed reviews at RONA, Home Hardware, The Keg, BC Ferries, and London Drugs in pilot, we opened it up to other small CPG brands.

Try it free → Read the methodology →

Pricing that grows with you

Start free. Upgrade when reply rates pay for the plan. See full feature comparison →

Monthly Annual −20%
📜 OUR PROMISE

If you don't book 1 buyer review in your first 30 days, we'll refund every dollar AND help you debug your campaign on a 1-on-1 call. We're confident because we built this to land our own retail accounts — and it did.

🏷 For brands · single-account

Free

Try it before you pay
$0/mo CAD

 

  • 25 pitches/month
  • 1 active campaign
  • Retail + customer templates
  • No Apollo sourcing
  • Send via shared domain
  • No order attribution
  • No reply intelligence
Start free

Starter

Independent CPG founders just getting going
$97/mo CAD

Billed monthly

  • 250 pitches/month
  • 3 active campaigns
  • 4 template categories
  • 50 Apollo credits
  • Send via shared domain
  • No order attribution
  • Reply intelligence + auto-routing
Choose Starter

Growth

For brands ready to land 20+ retail accounts this year
$297/mo CAD

Billed monthly

  • 1,500 pitches/month
  • Unlimited active campaigns
  • All 16 templates
  • 200 Apollo credits
  • Send via your own domain
  • Order attribution (Shopify+)
  • Reply intelligence + auto-routing
  • Sequence orchestration
Choose Growth

Scale

High-volume sourcing + dedicated sender IP
$797/mo CAD

Billed monthly

  • 5,000 pitches/month
  • Unlimited active campaigns
  • All 16 templates
  • 1,000 Apollo credits
  • Send via your own domain
  • Order attribution (Shopify+)
  • Reply intelligence + auto-routing
  • Sequence orchestration
  • Vision audience filter
Choose Scale

🤝 For brokers & agencies · multi-brand

One login, multiple client brands. Per-brand revenue attribution. Broker dashboard included on both tiers.

FOR SALES BROKERS

Broker

CPG sales brokers managing 3-5 client brands
$497/mo CAD

💡 Replace your spreadsheet + 3 separate logins.

  • Up to 5 client brands per account
  • 3,750 pitches/mo (pooled across brands)
  • 500 Apollo credits/mo (pooled)
  • Per-brand revenue attribution
  • Broker dashboard (multi-brand view)
  • Co-branded sender (no white-label)
  • All templates + agents
Choose Broker
FOR AGENCIES

Agency

Marketing agencies + large broker firms managing unlimited brands
$1,997/mo CAD

💡 Full white-label · your domain · your branding.

  • Unlimited client brands
  • 15,000 pitches/mo (pooled)
  • 3,000 Apollo credits/mo (pooled)
  • Full white-label (your domain + branding)
  • Multi-tenant management UI
  • API access for client portals
  • Dedicated success manager + Slack channel
Talk to sales

Common questions

If something's not answered here, email hello@pitch2retail.com — we usually reply within a few hours.

How verified are buyer contacts?

We source verified emails through Apollo.io's verified-contact database (used by 500,000+ B2B teams) and Google Places for indie retailers. Every email is verified at reveal time. Bounces auto-suppress. We don't scrape, we don't resell.

Is this outreach compliant with CASL, GDPR, and CAN-SPAM?

Yes. Every pitch sends through your own connected email account, includes a one-click unsubscribe, includes a physical sender address in the footer, and respects a permanent suppression list. We use B2B implied consent under CASL s.10(9). DPA available for Growth+ customers — full breakdown on the security page.

Can I export leads?

Yes. Export your contacts to CSV from the Contacts page anytime. Your data stays yours — we don't lock you in.

How often is the buyer database updated?

Apollo refreshes verified contacts continuously. We pull fresh on every audience build, so you never get stale data. Bounces auto-suppress within 24 hours platform-wide.

Is Pitch2Retail suitable for Canadian brands?

Built by a Canadian brand for Canadian brands. CAD-native pricing, CASL-compliant by default, hosted in Toronto, and includes templates for Canadian retailers (RONA, Home Hardware, London Drugs, Loblaws, Sobeys, BC Ferries, The Keg, Whole Foods Canada).

Do you integrate with CRMs?

v1 REST API is available — connects to HubSpot, Salesforce, Pipedrive via Zapier or direct integration. Native Zapier triggers ship Q3 2026. Email hello@pitch2retail.com to discuss.

I'm a sales broker / agency managing multiple brands. What plan?

Broker tier ($497/mo · $398/mo annual) — manage up to 5 client brands under one login with a multi-brand dashboard, per-brand revenue attribution, and pooled limits. Co-branded sender. Agency tier ($1,997/mo · $1,598/mo annual) — unlimited brands, full white-label (your domain + branding), 15,000 pitches/mo pooled, dedicated success team, API access for client portals.

Can teams collaborate?

Broker tier (5 brands) and Agency tier (unlimited brands) both support multi-brand login with role-scoped JWT. Multi-user per brand ships Q3 2026. For now, share a single login or use the v1 API for team automation.

Is there onboarding support?

Email onboarding included on all plans. Growth+ gets Slack channel access. Scale, Broker, and Agency get a dedicated success manager and a 30-min onboarding call. We also have a full help center with 8 starter docs.

How is this different from Apollo / Outreach / Lemlist?

Apollo and Outreach are general-purpose B2B sales tools — you bring your own templates, audience strategy, and copy. Pitch2Retail is purpose-built for CPG brand owners + brokers pitching retail buyers: 16 retailer-specific templates, FDA/NHPD compliance lint, Canadian retailer chains pre-mapped, multi-brand broker tier, and a 14-day trial sized for small brands.

Do you offer a money-back guarantee?

Yes — 30-day money-back guarantee on annual plans. Monthly plans can be cancelled anytime; we don't refund mid-cycle but the account stays active until end of billing period.

What happens to my data if I cancel?

You stay on the Free tier with all your data preserved — campaigns, audiences, pitches, send history. Pitches in your queue still send (at Free-tier limits). To permanently delete: click "Delete account" in Settings — full deletion within 30 days.

Can I bring my own contact list?

Yes — CSV import is available via Contacts page. You can also use the v1 API to bulk-create. Email hello@pitch2retail.com if you have a list ready and want help importing it.

Start your first campaign today

14-day Growth-tier trial. Card required. $0 charged today. Cancel anytime — keep all your data on the Free tier afterward.

Start Free Trial →

Or start free with 25 pitches/mo — no card needed.

Wait — get the 10-template playbook free

The exact email templates we use to land RONA, Home Hardware, and BC Ferries reviews. PDF in your inbox in 30 seconds.

Or just start free and use them in the app.